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COMMUNICATIONS STRATEGIST - SECTION OF SURGICAL DISCIPLINES

Requisition Number::  107888
Date:  Jun 10, 2021
Location: 

Durham, NC, US, 27710

Personnel Area:  MEDICAL CENTER

School of Medicine:

 

Established in 1930, Duke University School of Medicine is the youngest of the nation’s top medical schools. Ranked tenth among its peers, the School takes pride in being an inclusive community of outstanding learners, investigators, clinicians, and staff where traditional barriers are low, interdisciplinary collaboration is embraced, and great ideas accelerate translation of fundamental scientific discoveries to improve humanhealth locally and around the globe.

 

Comprised of 2,400 faculty physicians and researchers, the Duke University School of Medicine along with the Duke University School of Nursing and Duke University Health System create Duke Health. Duke Health is a world-class health care network. Founded in 1998 to provide efficient, responsive care, the health system offers a full network of health services and encompasses Duke University Hospital, Duke Regional Hospital, Duke Raleigh Hospital, Duke Primary Care, Private Diagnostic Clinic, Duke Home and Hospice, Duke Health and Wellness, and multiple affiliations.

 

Occupational Summary
Responsibility for developing and implementing communication strategies to support major initiatives and projects within the Section of Surgical Disciplines, an organizational structure in the Duke University School of Medicine (SOM) that supports multiple surgical departments. Establishes standards and provides oversight of editorial content of websites, publications, social media, diversity, and recognition campaigns, and other internal and external communication channels.

 

Work Performed

  • Work closely with communications director in developing communication plans to identify objectives, strategies, target audiences, and key messages for initiatives and projects. Consult with stakeholders—including department chairs, division chiefs, program directors, and other leadership—to identify communications needs and ensure objectives are met.
  • Oversee the website strategy for the Section of Surgical Disciplines. Manage the migration of Section websites to the Drupal platform, a process to take place in 2021 through early 2022.
  • Write strategic content for department, division, and program websites. Write news articles based on interviews with faculty, trainees, and staff about cutting-edge treatments, research, and educational programs.
  • Serve as project manager for major communications initiatives such as the biannual Duke Surgery newsletter.
  • Provide coaching and mentorship to Communications Specialist.
  • Collaborate with Communications Specialist to manage Section of Surgical Disciplines social media accounts.
  • Provide support in the development, review, and distribution of internal communications within the Section of Surgical Disciplines, including email messaging and recognition campaigns.
  • Work closely with the Section of Surgical Disciplines design team to provide feedback and guidance on illustrations and graphics created for communications initiatives. 
  • Develop and maintain working relationships with leaders and key communication offices and staff for Duke University and Duke University Health System. Coordinate with the Office of News and Communications on media inquiries and news releases. 
  • Partner with Duke University Office of News and Communication and Global Communication Office on collaborative efforts and news locally, nationally, and internationally.
  • Perform other related duties incidental to the work described herein.

 

The above statements describe the general nature and level of work being performed by individuals assigned to this classification. This is not intended to be an exhaustive list of all responsibilities and duties required of personnel so classified.

 

Skills

Ideal candidates will be able to:

  • Successfully manage multiple deadlines simultaneously
  • Brainstorm and develop creative solutions to problems
  • Advance diversity, inclusion, and equity initiatives through communications efforts
  • Exhibit a strong collaborative mindset 
  • Measure success of communications through analysis of metrics and analytics
  • Be flexible and adaptable
  • Function efficiently in a deadline-driven environment
  • Demonstrate exceptional writing skills
  • Have a keen attention to detail
  • Provide and receive constructive feedback
  • Proofread their own work and the work of others
  • Ensure consistency of style, freshness, and usability of content in support of strategic and operational goals
  • Build rapport with faculty, trainees, and staff
  • Maintain consistent and open communication with leadership and colleagues

 

Minimum Qualifications
Education

Work requires communications, marketing, strategic planning, analytical and organizational skills generally required through completion of Bachelor's degree in journalism, public relations, communications, English, or a related field.

 

Experience
Requires four years of experience in journalism, public relations, systems marketing or related field with experience posting and publishing through print and electronic mediums, including content management. Work requires communications, analytical and organizational skills necessary to manage and coordinate a variety of tasks. Experience working in an academic environment is preferred.

 

Website development/management experience is strongly preferred. 

 

 
 

 

Duke is an Affirmative Action/Equal Opportunity Employer committed to providing employment opportunity without regard to an individual's age, color, disability, gender, gender expression, gender identity, genetic information, national origin, race, religion, sex, sexual orientation, or veteran status.

 

Duke aspires to create a community built on collaboration, innovation, creativity, and belonging. Our collective success depends on the robust exchange of ideas—an exchange that is best when the rich diversity of our perspectives, backgrounds, and experiences flourishes. To achieve this exchange, it is essential that all members of the community feel secure and welcome, that the contributions of all individuals are respected, and that all voices are heard. All members of our community have a responsibility to uphold these values.

 

Essential Physical Job Functions: Certain jobs at Duke University and Duke University Health System may include essentialjob functions that require specific physical and/or mental abilities. Additional information and provision for requests for reasonable accommodation will be provided by each hiring department.

 


Nearest Major Market: Durham
Nearest Secondary Market: Raleigh