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Duke University and Duke University Health System require all students, faculty and staff to receive the COVID-19 and influenza vaccines.  After you have officially accepted a position at Duke, you may request a religious or medical accommodation.


Work Arrangement: 
Requisition Number:  176507
Regular or Temporary:  Regular

Durham, NC, US, 27710

Personnel Area:  MEDICAL CENTER
Date:  Sep 24, 2022

School of Medicine:


Established in 1930, Duke University School of Medicine is the youngest of the nation’s top medical schools. Ranked tenth among its peers, the School takes pride in being an inclusive community of outstanding learners, investigators, clinicians, and staff where traditional barriers are low, interdisciplinary collaboration is embraced, and great ideas accelerate translation of fundamental scientific discoveries to improve humanhealth locally and around the globe.


Comprised of 2,400 faculty physicians and researchers, the Duke University School of Medicine along with the Duke University School of Nursing and Duke University Health System create Duke Health. Duke Health is a world-class health care network. Founded in 1998 to provide efficient, responsive care, the health system offers a full network of health services and encompasses Duke University Hospital, Duke Regional Hospital, Duke Raleigh Hospital, Duke Primary Care, Private Diagnostic Clinic, Duke Home and Hospice, Duke Health and Wellness, and multiple affiliations.


Occupational Summary:

The Assistant Director of Annual Giving will be responsible for the management, planning and implementation of annual giving programs for Duke Cancer Institute. The Assistant Director will design and manage an extensive integrated marketing program to increase financial support for the 13 annual giving funds and other research based initiatives. Reporting to the Director of Annual Giving-DCI focus, the Assistant Director is part of the DHDAA Engagement Team.

Work Performed:

Develop program strategy and implementation plan to increase the number of donors and financial support from patients across Duke Cancer Institute. Plan and manage all marketing aspects of the program to ensure appropriate solicitation and stewardship strategies are implemented and that fundraising goals and revenue targets area achieved.  Create and manage a comprehensive and integrated direct marketing calendar for program that includes detailed acquisition strategies via mail, online and through social media.

Direct Marketing (50%)


  • Directly responsible for all logistical components related to annual giving mailings for the health system. 
  • Develop creative components for the program including drafting of appeal letters and packaging, and create testing models to increase donors and dollars for program.
  • Ensure timeliness, accuracy and cost effectiveness of projects.


Data Analysis (30%)

  • Build strong working relationship with Research and Constituency Development to manage data selection, tracking and measurements for program. 
  • Develop detailed understanding of current DADD (donor database), Salesforce (patient database) and Smartsheet (planning and analysis tool) for enhanced segmentation, testing and analysis.


Digital Media (20%)


  • Develop and design a comprehensive online giving strategy for diverse patient audiences, which include e-solicitations, and various social media platforms.
  • Accurately measure effectiveness as it relates to overall program goals.


Other related duties as assigned.


Department Preferences/Skills


  • Strong data analysis and planning skills with the ability to monitor and translate results into performance targets and objectives.
  • Significant and successful fundraising experience, particularly with direct mail and web-based fundraising products and programs.
  • Ability to adhere to deadlines while managing multiple projects simultaneously.
  • Strong computer skills including MS Word, Excel and fund-raising databases.
  • Demonstrated ability to work collaboratively with a wide variety of internal and external constituents.
  • Possess excellent verbal, written communication abilities and organizational skills.
  • Skilled in communicating persuasively, both orally and in writing, with different external constituencies about fund-raising objectives and organizational mission.
  • Ability to be flexible in working independently as well as collaboratively with team to achieve defined goals.



Minimum Qualifications




Work requires the skills and knowledge normally acquired through completion of a Bachelor's degree.




3 years progressive fund raising/customer relations/marketing or sales and promotions experience in team environment. Proven verbal and written communication skills and computer experience with Windows environment. Occasional travel required.  OR AN EQUIVALENT COMBINATION OF RELEVANT EDUCATION AND/OR EXPERIENCE


Duke is an Affirmative Action/Equal Opportunity Employer committed to providing employment opportunity without regard to an individual's age, color, disability, gender, gender expression, gender identity, genetic information, national origin, race, religion, sex, sexual orientation, or veteran status.


Duke aspires to create a community built on collaboration, innovation, creativity, and belonging. Our collective success depends on the robust exchange of ideas—an exchange that is best when the rich diversity of our perspectives, backgrounds, and experiences flourishes. To achieve this exchange, it is essential that all members of the community feel secure and welcome, that the contributions of all individuals are respected, and that all voices are heard. All members of our community have a responsibility to uphold these values.


Essential Physical Job Functions: Certain jobs at Duke University and Duke University Health System may include essentialjob functions that require specific physical and/or mental abilities. Additional information and provision for requests for reasonable accommodation will be provided by each hiring department.


Nearest Major Market: Durham
Nearest Secondary Market: Raleigh